Wilson and Frenchy are iconic when it comes to baby clothing. They’re an Australian baby and kids brand and they are known for their subtle colour palette, hand drawn illustrations, playful graphics, natural and organic fabrics and custom designs.
I for one, have often bought this from this beautiful brand and can tell you that the quality is quite simply fantastic.
What products do they make?
Wilson and Frenchy are specialists in premmie, newborn & toddler babywear. And they also do lovely muslin wraps, a bedding range and also kids sleepwear (which comes in sizes 1 to 7).
This brand is the go-to brand for new mums and style conscious shoppers seeking beautiful gifts for friends and family. You can buy for your own children and also this brand is perfect for when you need a gift for friend or family member who has just had a baby.
I love that each season, their baby boy, baby girl and unisex collections are created with such incredible attention to detail. They tell a story that is original, whimsical and beautiful.
Most importantly, everything they create at Wilson and Frenchy comes from the heart, with a eco-friendly sustainable approach.
From their detailed designs to the special care and thought given to all aspects of your online shopping experience with them – from the quality of their products, to their bespoke cotton drawstring garment bags with their iconic gold foil.
Aside from being leaders in their industry when it comes to gorgeous clothing, Wilson & Frenchy are passionate about helping mums and the community, and so they pride themselves in ‘giving back’ with regular donations to non-for-profit organisations, charities and hospitals. I love this about them!
Something I highly respect about Wilson & Frenchy is that they care about their production process and its impact on the planet.
There is no need to worry when it comes to ensuring your purchases are ethical at Wilson and Frenchy because you can shop their Organic collection all made in GOTS certified factories. Their ranges are made from all-natural fabrics like bamboo, cotton and wool, ensuring their dedication to quality and sustainability. Trust me, the quality is amazing.
Newest collection – SS’19
I asked the team at Wilson & Frenchy to tell me about their latest collection and here’s what I found out…
The SS19 collection is a beautiful fusion of colour and texture.
This season’s colour palette is earthy and subtle featuring soft tones of grey and creamy whisper white, pops of jojoba and smatterings of peach dust, watermelon and toasted nut.
High-lights tones include powdery sage, jungle green and deep blue, the styling remains simple and understated focusing on fabric and comfort, their intricately illustrated prints showcase through-out, featuring toucans, bugs, beetles, chameleons and jungle animals.
There are new fabrics including light weight slub cotton, soft denim, crinkle cotton and speckled ribs. This season is about being playful with fabric, colour and texture.
Pure, organic, breathable and ultra soft, the hint of elastane gives extra stretch to accommodate growing bodies, while bamboo helps to regulate your baby’s temperature. This organic cotton jersey is the ideal material for keeping babies cool in summer. Bamboo is also hypo allergenic meaning it’s gentler on your baby’s skin.
2 X 2 R I B
Super soft and stretchy, this 2×2 Rib knit is a double-knitted fabric with superior cross directional stretch, making it body hugging and snug. 2 x 2 rib knit is a great fabric for babies as it sits close to the skin, keeping those little bodies feeling safe and snug. The 5% elastane gives the fabric enough integrity so it won’t stretch out of shape after wearing and washing. The over dyed affect gives a beautiful variation in tone.
Soft to wear, their summer denim look program is perfect for little bodies. It’s classic and easy to wear, softer than traditional denim, this fabric is perfect for growing little bodies.
Soft and fluid, this crinkle cotton collection is designed for the warmer months, keeping little bodies cool, the added elastane gives added stretch and comfort for growing little bodies.
French Terry is a mid-weight fabric that is perfect for layering and the cooler nights. The tiny looped underside is soft and won’t aggravate your baby’s skin. The added elastane is for extra comfort and stretch for growing and moving little bodies. This fabric is very comfortable to wear.
So, there you go! If you’re on the hunt for some beautiful organic baby clothing, look no further than Wilson and Frenchy. Perfect for your little one or perfect for a gift for someone you know!
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