Seriously Milestones are seriously fun. We all know how hard parenthood can be and sometimes you just have to laugh. Cos if you don’t, you’ll cry. And that my friends is what Seriously Milestones is all about. They a modern stationery business with a focus on fun products that tell it like it is. They do milestone cards, and they do them very well. Plus so much more!
They created a range of milestone cards for babies, toddlers, pregnant woman and fur babies, which soon extended to include a range of witty greeting cards and wine labels. And whilst they’re all about fun, they take the environment seriously, with all of their range being printed on the most eco friendly option available, whilst still being made to last. All of their products are made in Australia, and they also offer free shipping Australia wide, because they’re seriously awesome like that.
I’ve known the seriously cool owner Issy for a while now and she’s currently celebrating her 3rd biz birthday at the moment! So I wanted to sit down and find out more about Seriously Milestones.
When and why did you start Seriously Milestones?
I started the business because I was up (literally) all night with a newborn, and I needed something to fill those hours – plus I was looking for an out from going back to a ‘proper’ job! It was in the height of the Milestone craze – everyone was sharing images of their babies developmental milestones and their age – but I felt like there was a massive market for cards that didn’t fit in with these styles. The business has been going for 3 years now, and I’ve even had another baby since, which has given me more hours of the night to fill with creating new products 😉
What changes has the business been through?
Not massive changes, but it has definitely evolved.
When I started I knew that I would do a few ranges of different milestone sets, but I had no idea I would also introduce greeting cards and wine labels.
Although there has been lots of personal change with the 3rd addition to the family, so that’s meant some extended leave, but our stockists are amazing so we didn’t have to worry too much about the business while we soaked up the newborn goodness (read – it was bloody chaos and there’s no way I could’ve been working!)
Why do you love it so much?
I love it because it’s been my outlet. I have never been the person that could just be a mum, I need something else that is just mine that keeps my brain ticking over outside of managing little people.
Initially, it was a good creative outlet, something for me to do and new skills for me to learn. Then through the blog and collaborating with other small businesses, I’ve met the most amazing people who I will continue friendships with long after the biz is gone. It’s much more than just the business to me now, my social media is very personal and I really open up about what my family goes through (albeit with a funny spin), which means people reach out and share a lot back. I’m lucky to have such an awesome bunch of people following me, it makes the business so much more fun than I imagined it could be.
What are you doing to celebrate your 3rd birthday?
We’re celebrating by giving away chocolate!!
Any order over $15 placed between the 1st of July (My biz birthday) and the 18th of July (My actual birthday) will get a FREE mini bar of Hey Tiger chocolate with their order. They’re an amazing Melbourne based business that make brilliant chocolate while also creating a social impact – we bloody love them and figure our customers deserve a treat.
So my friends, there you have it! You’re going to fall in love with this company just like I have… be sure to pop across and check them all out!
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